The GVC-EmoSoftware records and elucidates in real time the emotional state of the user and can detect specific patterns. This information can be processed to provide feedback to the user, but may also be translated in advertising directed at the user’s personal interest and state of mind.

Having real-time insight into the emotional state of users offers advertisers the ability to take into account the user’s dynamically changing needs and preferences. Our software also offers the possibility to sell emotional-state-related products and services.